Most people agree that when you vote in an election, to maximize your utility, the best voting strategy is to vote for your better preferred candidate of the two most popular candidates assuming simple plurality is used. This was not the case in 2016’s US presidential election. Both major candidates were deemed so incapable that they could be defeated by any typical candidate in the opposing party. As a result, expecting that the winner’s will run for reelection and lose in 2020, the best strategy becomes voting for the party you like the least, as the current short loss would trade for a longer victory in the future. This assumes that Trump and Hillary each represent their party well and attract voters who usually vote for their party.